Tips To Leverage Your Expertise As A Female Entrepreneur

May 20, 2012 § 3 Comments

Successful female entrepreneurs understand the necessity to develop multiple streams of income today. The first step to financial freedom is the ability to create a passive income, and to achieve this, it is their ideas and their expertise which they trade, not just their time.

Women who choose to become an entrepreneur, establishing a fully fledged or smaller home based business, and even those in the corporate world can now turn their passions into profitable income streams.

So, how do you create an active income using your expertise?

For those solo professionals in the service industry, an active income can be achieved in a number of ways including conducting seminars and workshops, public speaking, and services such as consulting and coaching. In other words, your income is earned in exchange for your time. As long as you are ‘face to face’ or one-on-one with your customers, you have the ability to earn. Mother nature ensures that there will only ever be 24 hours in each day, therefore a ceiling is created on the amount of active income one can earn as it is relative to the input of hours at work.

Were you aware that you can also earn passive sources of income?

Fortunately, it is now so much easier to earn additional income passively. These avenues include licensing and selling your products and programs, reports, assessments and even selling someone else’s products or services, otherwise known as affiliate marketing. All these avenues may still utilise¬† your expertise however and they give you the ability to create enormously profitable income streams without the need to trade your valuable time.

In other words, you have the ability to earn ‘while you sleep’.

Therefore, it is important to take a check of your life, and ensure that you continue to create wealth by freeing up more of your time and switching to ways where your income is earned from more passive sources.

We, as female entrepreurs know too well the feeling of being trapped in our business, not having enough time to take care of our career, our families, friends and still find time for ourselves.

With all the tools and resources available to female entrepreneurs today, it has become easier to redesign your business around your preferred lifestyle, freeing yourself from working in your business, and instead working ‘on’¬† the business. The perfect scenario is to work less, earn more and live your life on your terms.

Did you know that due to the popularity of the internet and especially the web2.0 marketplace, the most successful way to leverage your expertise into an extremely profitable business is turning your expertise or what you know into products and programs. In other words, you must create information products.

Information products will enable you to create instant passive income. With the right systems in place, your business can run on auto-pilot, being fully automated to let the money continually roll in even while you sleep. For your business to be automated, you will need the right technology, systems and support.

But where do you start? It all sounds easier than it is, right? As long as you have the desire to succeed as a female entrepreneur or a solo professional in business, it is important to position yourself in your micro-niche as an expert, then use your expertise to create your own information products to teach others what you know and help them solve their problems.

The following 7 hot tips will show how you, a successful female entrepreneur, the steps to model your business around your expertise, put your business on auto-pilot and create a lucrative passive income by leveraging your time, earning more whilst working less and live the lifestyle you desire.

1. The first tip is to establish yourself as an expert. Use the internet to brand yourself and become known as the expert in your niche around the globe. This will raise your profile, and have others seeking your lead and your expertise. Because you are ‘the expert’, others will not only want to provide you with an active income through one on one leadership, but will be more apt to purchase your products and programs resulting in a great passive income and freeing up more of your time.

2. Design your passive income marketing funnel The marketing funnel is a process whereby you establish trust with your many prospects in the beginning by offering free reports, newsletters, audios, videos or similar. Allow them to ‘taste’ what you offer with little or no risk or cost to them.

This process allows your prospects to become potential clients as they may move down the funnel where you offer higher priced products or services. As they progress down the funnel, it becomes easier to sell your high end services as by now they fully trust and believe what you have to offer will be of certain benefit to them.

Don’t make the mistake of trying to sell your high end products initially. This will more than often result in losing the prospect before you have a chance to let them know who you are or what your expertise can provide.

3. Learn the skills and info-preneur strategies to create passive income Multiply your profits by creating information products with what you know and use the power of the internet to create instant passive income. Look around and see the many different ways you can package your information and sell it online. Learn about content development to leverage the content you already have from your presentations, articles and workshops. Learn marketing strategies such as article marketing, web 2.0 marketing, affiliate marketing, social networking, blogging and pay per click advertising to determine which tactics are right for you and your business.

4. Nurture your creativity Both creativity and innovation are key to thinking about new ideas and what you can do for the future of your business. It is important to block some time out in your week specifically for creative right-brain, intuitive thinking. It is during these quiet times that you will get your inspiration. Sadly, when you are constantly busy, you have neither the time or energy to come up with new ideas for writing or creating programs. And how can you create a passive income stream if you don’t have the products?

5. Use systems and automate The key to leveraging your time and expertise is the use of systems. Install a system for every function in your business to make sure that you do one thing only once, and then it should be either delegated or automated to be done in future. Systems and automation can be set up for such procedures as getting client referrals, for contact management, for delivering your newsletter, recording sales, taking payments, for your record-keeping, for marketing, conferencing, teleseminars and for product development.

It is true that everything you do in your business can and should be made into a system. Reduce the day to day tasks that zap your energy and inhibit your creativity by leveraging the power of technology and the internet.

6. Delegate Your business will plateau or even stagnate if you try to do everything yourself. Although often difficult in the beginning, it is important that you learn to delegate. Surround yourself with a great team to support and help you create your highly profitable business. Outsourcing has become a popular exercise where you can delegate those tasks you either don’t like to doing or those that take you away from doing what you are good at. Try to concentrate on the tasks that ‘earn you the money’.

7. Seek a mentor and support In order to grow yourself and your business, to make more money and be as successful as your vision, you will need to seek the support of a mastermind group or a coach/mentor to motivate and drive you. Too often, female entrepreneurs are coaches themselves, and feel that this support is unnecessary. Oftentimes when their businesses are in the early stages, finances are continually being spread over to other areas and this important mentoring is ignored. Remember, even the very successful multi-millionaires continually use mentors to maintain their businesses on the cycle of success.

Finally, use collaboration with others and joint ventures to leverage your expertise. As long as you have a purpose and passion for your business, your success will continue and keep growing with your contributions and your followers.

Have a think about your business. Are you trying to do everything yourself? Are you giving yourself time to be creative? Are you making use of strategies and resources of experts that have done it before? Or perhaps you are continually trying to re-invent the wheel.

Fast track your journey and leverage your expertise to be the successful female entrepreneur that you desire to be.

Excerpt: http://www.content4reprint.com/women-in-business/7-hot-tips-to-leverage-your-expertise-as-a-female-entrepreneur.htm

What Men Are Thinking – What Men Want To Know About Women – Redbook

April 11, 2012 § Leave a comment

What Men Are Thinking – What Men Want To Know About Women – Redbook.

How Does Your Cognitive Domain Perform?–

March 24, 2012 § 14 Comments

Remembering the innocence of your childhood, the freedom that you had in playing all day around and the chocolates and candies that you were eating are certainly part of your wonder years. This is when the important stages of memory development takes place. But how are these images accessible to you even in ones adults’ years when individuals have difficulties in memorizing things. Well these images are accessible to you through the process of memory development which includes both the utilization of long term memory and short term memory.

Obviously these images are accumulated in your mind from which you can access the large database of your brain. But this database is infinite, as unlike computer systems that have standard data storage capacity, the brain has an infinite amount of data storage where we memorize things. In fact the study of the brain other wise called neurology has found out new mechanisms of how memory functions in the brain.

Memory is the capacity to store, retain and retrieve information; your ability to do this is based upon both your long term memory and short term memory. These three processes are essential to follow each other in succession for efficient memory development. Unlike other organisms humans have a more complex brain structure which provides us the capability to accomplish complex tasks through the learning that we have inherited. This learning is accessible to you through the information that was stored in your mind which is imperative to memory development.

It might just seem a split of a second to remember somebody’s name but your neurons have responded to the immediate demand that your brain had made. That split second is the result of complex memory functions that your brain has undergone to recall that name.

Neuro science has found that processes of short-term memory and long-term memory (episodic memory) as the main types of memories. Now while retrieving your friends name as it was discussed above, does your brain use short-term or long-term memory? Obviously-long term memory as the name of your friend that you are trying to retrieve has been constantly revised through your brain which has led to the name being stored in the long term memory.

With this description of the mechanism of memory development it becomes imperative to elaborate as to how the short and long-term memory actually functions. First, your senses absorb all the physical stimulations that you acquire in terms of sight, smell, tactile and other senses. This registration of sensory memory in the brain is very important so as to differentiate between the different stimuli that the brain receives.

Photographic memory is in fact registered through the sight and its capacity to retain itself depends upon how long you have given attention to the stimulus. Once the sensory memory is registered in the brain it depends on how much attention a person pays to the sensory information so that now it can be registered in the short term memory which will augment memory development.

The short term memory stores information if sensory information has been rehearsed by the brain – a key component of memory development. Individuals do not feel the effect of the information that is remembered as this information is not properly rehearsed.

Therefore memory development is one of the most dynamic aspects to configuring an effective mind. It is the basis through which people gain consciousness without which one will not live a positive and happy life.

Finding the Perfect Pair of Women’s Office Shoes

March 20, 2012 § 5 Comments

You’ve got plenty of gorgeous shoes, but are they office friendly? Your goal in the work environment is to project a professional image, no matter what position you hold. So, what exactly should you look for in a pair of women’s office shoes?

Rule#1: Never sacrifice comfort. Often times, a pair of women’s office shoes are hard to find, especially ones that are comfortable. Moreover, women tend to choose ones that appeal to their eyes and not to their feet. First thing’s first, you must keep in mind that most office women will be in their shoes for at least eight hours a day and let’s face it girls…normally we move around on our feet a lot more and often a lot faster on our feet! Therefore, it is important to consider a few things:

1. Padding and Support: Both of these need to be good quality to ensure comfort and to avoid foot related health problems (calluses, hammertoe, and toe & heel pain). Essentially, shoes with support will allow the foot muscles to work less, leading to more comfort.

2. Shoe Size/Fitting: Make sure the pair of shoes fit both of your feet. One of your feet may be bigger than the other, so it is important to try on both sides before making a purchase. Can you imagine having one shoe being too big, creating blisters, or one too small, cramming your toes? Both are just as uncomfortable. The rule of thumb is to allow at least a thumb’s width of wiggle space for your toes.

3. Shoe Width: Allow enough space for your feet so that your heel and ankle are not rubbing against the inside of the shoe.

Rule#2: Shop within your budget, but don’t overlook the small details. You don’t have to go out and splurge your money on an expensive pair of women’s office shoes; likewise, it doesn’t mean going with the cheapest pair you find either. Majority of the time, the amount of money you put in the pair of shoes reflects the quality. However, with a little bit of research, you can find a pair that matches your style and preference at a discounted price. Consider purchasing shoes online or at stores like Nordstrom Rack, Kohls or even TJ Maxx. You can find reasonably priced brand name shoes at these locations. Keep the following details in mind:

1. Regardless of the brand you choose, it is always good to look out for poorly sewn seams or cracked leather. These are usually clear signs that low quality materials are used.

2. The inner soles should always offer cushioned support.

3. The shoe should only bend at the ball of your foot.

4. The midsole should be firm but still be able to absorb shock.

5. The shape of the shoe must match your foot. For instance, if you have wide feet, make sure to purchase shoes that fit the width of your feet, otherwise the shoe will be uncomfortable.

Rule#3: Consider buying more than one type of women’s office shoes. Most women love shoes, so why not have a collection just for work? Having multiple pairs of office shoes is a great way to allow your feet to rest, especially if you wear heels most of the time. If you must wear heels at work, you should at least have two or three pairs to rotate, varying in height. The lower the heel, the more support and comfort you will have. Add one or more of the following types of women’s office shoes to your closet and you’re set:

1. Flats. Every woman should own a few pairs of flats, especially if standing or running errands come with the job. With the increase in popularity, flats come in many styles and colors. Flats are perfect for giving your feet a break every once in a while.

2. Kitten Heels. If you are not the type of woman that likes wearing particularly high heels, then the kitten heel is perfect for you. Kitten heels range from 1″ to 2 1/2″ in height, just giving you the boost you need. These heels make women look elegant, yet sexy and it doesn’t come with all of the health risks.

3. Oxfords. Oxfords come in many different styles, including wedges, lace up, platform, boots, and more. This classy style originated in the 17th century and was mainly worn by men. Today, women wear oxfords for both, casual and formal occasions because of its durability and comfort.

4. Pumps. Pumps are the most classic pair of women’s office shoes. Pumps are extremely versatile, especially when it comes to wearing office attire. You can match them up with a dress, skirt, pant suit or skirt suit. Consider wearing flat pumps in the office so that your feet are free from strain and pressure.

5. Wedge Heels. Wedge heels provide support for women, as their weight is distributed evenly throughout the shoe. Wedge heels are very stable and look very trendy. Wedge heels pair flawlessly with a skirt or dress in an office setting.

 

 

 

 

Excerpt:http://www.content4reprint.com/beauty/fashion/tips-for-finding-the-perfect-pair-of-womens-office-shoes.htm

 

 

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